FAQ: What is “Fast Fashion”?

Answer: For those concerned, it is not part of a Vin Diesel movie franchise, although it can seem just as destructive. “Fast Fashion” refers to both a marketing and production strategy whereby clothing/fashion manufacturers employ rapid production processes, built on hitting the trend of the moment and often use poorer quality materials in order to get to market quickly. The argument that “fast fashion” is more affordable loses weight when one considers that very often, the “fast fashion” product is worn a few times (if that many) and loses its shape, luster and appeal. These often end up in the landfill as a result. Whereas a high quality “slow fashion” design can be handed down for generations, reducing the impact on both your personal economics and the environment.

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FAQ: What is "Slow Fashion"?

Answer: Slow Fashion offers a chance for designs to exist well beyond a trend cycle, showing respect for the environment, for the animals that provide many resources used and for the people shopping for useful, functional clothing that will stay fashionable and perform admirably for years to come. Items are not mass produced on large machines. Instead they are often bespoke items, or hand crafted by one person, responsible for the exacting standards outlined to produce the highest quality premium product. Often "slow fashion" indicates that the design considerations, the  fabric selection, the cutting, assembly and finishing is done in a single stream of work, not an assembly line process. This means each item is unique, and may have individual design embellishments that enhance the value.

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FAQ: Why can department stores sell their articles so cheaply?

Answer: Department stores, many discount e-retailers, even some trendy boutiques often purchase their wares from "fast fashion" suppliers. They often buy finished goods in bulk, price the products low to move the volume and pay little attention to the finishing details or the overall quality of the merchandise. Their strategy is based more on moving volume and less on creating a legacy wardrobe that is unique and destined to become an heirloom.

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FAQ: Are Fluffle House creations truly unique?

Answer: THEY ARE! Sarah fashions each article produced with an eye toward adding elements that will make each item truly unique. It may be the addition of vintage fabrics such as handkerchiefs, lace, vintage and/or antique buttons, embroidered fabrics, vintage costume jewelry. Or Sarah may take the time to add her own embroidery designs, or she may epicycle embroidered or other handcrafted remnants to the design. In either case, the article created is going to be a "one of a kind" item!

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FAQ: What is OEKO-TEX and GOTS?

Answer: GOTS (Global Organic Textile Standards), OEKO-TEX, FairTrade America are all organizations whose certifications provide confidence and preference in our procurement process. Those certifications ensure our customers receive design products constructed of the highest quality materials, those materials manufactured under the most stringent standards for cleanliness, ethical labor practices and environmental considerations.

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